Pinot In The Pearl
ECD – Jason Stinsmuehlen
GCD – James Hendry
AD – Serda Ursan
CW– Scott Ivener
The Problem: Erath Winery, a company known for its Pinot Noir, was moving its Tasting Room from the Willamette Valley to Portland’s Pearl District. They needed to announce it in a big way—but on a tight budget.
The Solution: We came up with a couple of outdoor boards that were strategically posted near the Pearl District, as well as some fun collateral ideas. The work all ties together with a mnemonic tagline that became a client favorite: Pinot In The Pearl.
